FOM London founder - Zaga


For me it’s all about the healthy skin

Hello there. It is lovely to see you here. I am Zaga, founder and formulator of FOM London Anti Pollution Skincare.

I love challenges of creating and delivering the best skincare products that are revolutionary, innovative and good for your skin. 

What inspired me to create my own skincare line?

I wanted to create a facial skincare product that would address skin ageing caused by the harmful effects of pollution albeit provide a solution to my personal skin health issues. I didn’t want then and I do not want now to look older than I am . I made a promise with myself that I  would  do all I could to protect, feed and nourish my skin. A couple of years prior I was diagnosed with an autoimmune disease. In addition to fatigue, weight gain and anxiety,  I was dealing with a dry, dull and puffy skin. Months following a medical treatment most of my symptoms eventually started to improve. However, I still had big issues with my skin. Mainstream skincare products I was using at a time were not doing much to address my underlying issues. Furthermore, my illness caused me to think more carefully of what I was applying to my skin and all the potential toxins I was exposing myself to on a daily basis that potentially interfered with my endocrine system. This challenging experience gave me a wonderful opportunity to get into an extensive research and deep understanding and evolve my knowledge in skin health.

What was my founding mission?

Having spent over 15 years working in the environmental risk management I saw and learnt a great deal about the harmful effects of pollution and environmental stressors on your skin, health and general well being.  I started FOM London in an attempt to regain my skin health whilst feeling safe  about caring for my skin and learning what my skin needed. I learnt the big fact in my life at the time that harmful effects of pollution were damaging skin by accelarting natural ageing process but sadly there was no scientific evidence to support my claim until a few years ago.  I love silk, a luxury and the most expensive fiber and I was amazed to learn its bio compatibility with human skin and its ability to form a protective barrier on top of the skin.  This was my aha moment.  I created ANTIOXSILK tm, an anti pollution skincare technology that utilises silk as a main ingredient.

I invested myself emotionally and professionally thinking of every single ingredient that goes into the bottle and its purpose to deliver results. In creating FOM London skincare I also wanted to combine elements of sensuality and harmony of Orient’s 5000 old traditions with quality modern British craftsmanship to bring the best innovative healthy anti-pollution facial skincare products to you.

What does my award winning ANTIOXSILKtm skincare offer?

Our all natural anti pollution ANTIOXSILKtm collection works to form a breathable second skin and help improve the skin’s resilience to damages caused by the harmful effects of pollution.  I am proud to say that FOM London is the world first skincare brand to offer complete anti-pollution facial skincare range of products that are not entitled “anti pollution” for marketing purposes but they are designed and formulated to offer skin protection against air pollution.

I really believe that you enjoy using my skincare as much as I did creating it and now using it. It was an incredible journey for me and a gigantic task to create and design FOM London.

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