FOM London founder - Zaga


For me it’s all about the healthy skin

Hello there. It is lovely to see you here. I am Zaga, the creator and formulator of FOM London Anti Pollution Skincare.

I love challenges of creating and delivering the best skincare products that are revolutionary, innovative and good for your skin.

What inspired me to create my own skincare line?

My founding mission was to create a facial skincare range that would address skin ageing caused by the harmful effects of pollution and environmental stressors albeit provide a solution to my personal skin issues. A couple of years ago I was diagnosed with an autoimmune disease. In addition to fatigue, weight gain and anxiety, I was dealing with a dry, dull and puffy skin. Months after finally figuring out the diagnosis and starting medical treatment most of my symptoms eventually improved. However, I still had issues with my skin. Mainstream skincare products I was using at a time were not doing much to address my underlying issues. Furthermore, my illness caused me to think more carefully of what I was applying to my skin and all the potential toxins I was exposing myself to on a daily basis that potentially interfered with my endocrine system.

What was my founding mission?

Having spent over 15 years working in the environmental risk management I saw and learnt a great deal about the harmful effects of pollution and environmental stressors on your skin, health and general well being. I started FOM London in an attempt to regain my skin health whilst feeling safe about caring for my skin. I learnt at the time that harmful effects of pollution were causing skin ageing but sadly there was no scientific evidence to support my claim until now. I learnt about silk, a luxury and the most expensive fiber and its bio compatibility with human skin and its ability to form a protective barrier on top of the skin. I created ANTIOXSILKtm, an anti pollution skincare technology that utilises silk as a main ingredient.

I invested myself emotionally and professionally thinking of every single ingredient that goes into the bottle and its purpose to deliver results. In creating FOM London skincare I also wanted to combine elements of sensuality and harmony of Orient’s 5000 old traditions with quality modern British craftsmanship to bring the best innovative healthy anti-pollution face skincare products to you.

What does my award winning ANTIOXSILKtm skincare offer?

Our wholesome ANTIOXSILKtm collection is a powerful synergy of pure liquid silk and unique botanicals with potent antioxidising and balancing properties to protect and repair skin from the harmful effects of pollution. I am proud to say that FOM London is the world first skincare brand to offer a complete anti-pollution facial care designed specifically to boost skin’s natural repair mechanisms and enhance collagen resulting in brighter, healthier complexion to all skin colours and genders. The final result is a healthy glowing skin with increased resistance to everyday stressors and pollution that is ageing us all prematurely.